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Novaline Digital

Digital marketing that
reports honestly.

Websites, search, social and paid advertising for South African businesses that need the phone to ring — built and managed by people who will tell you when something is not working.

Open laptop with visible code on screen on a wooden desk in a modern, cozy workspace.
Built to convertFast sites, clear calls to action
The approach

Traffic is not the point.
Enquiries are.

It is easy to buy visitors and call it a result. We work backwards from the enquiry — who actually buys from you, what they search, and what has to be on the page for them to make contact.

  • Fast, mobile-first sites. Most South African traffic is mobile and often on a constrained connection. Pages are built light so they load before people give up.
  • Local search first. Google Business Profile, local citations and location pages — the cheapest enquiries usually come from people already nearby and ready.
  • Ad spend you can audit. Your ad accounts stay in your name. You see exactly what was spent, on what, and what came back.
  • Reporting in plain language. A monthly summary of enquiries, calls and spend — what worked, what did not, and what we are changing.
Services

Everything your business
needs to be found.

Websites & landing pages

Brochure sites, service sites and campaign landing pages — fast, mobile-first, and written to convert rather than to fill space.

Search engine optimisation

Technical fixes, on-page structure, local SEO and content that earns rankings for the terms your buyers actually type.

Google & Meta advertising

Search, Performance Max and social campaigns built around a cost-per-enquiry target, not a vanity impression count.

Social media management

Content planning, design, scheduling and community management — with the group's own studio producing the photos and video.

Email & retention

Newsletters, promotions and follow-up sequences that bring existing customers back instead of buying them twice.

Brand identity

Logos, colour systems and brand guidelines that hold up on a website, a business card and a shopfront alike.

Packages

Retainers sized to
what you actually need.

Month-to-month, no long lock-in. Move up or down as the season demands — most clients start small and scale once the numbers justify it.

Presence

Businesses that need to exist online properly

  • Website build or rebuild
  • Google Business Profile set up and optimised
  • Core local SEO
  • Contact and enquiry tracking
  • Basic monthly report
Start with presence

Growth

Businesses actively chasing enquiries

  • Everything in Presence
  • Managed Google & Meta ads
  • Ongoing SEO and content
  • Social media management
  • Landing pages per campaign
  • Monthly review call and report
Talk about growth

Full service

Multi-location or multi-brand operations

  • Everything in Growth
  • Strategy and quarterly planning
  • In-house photo and video production
  • Print and signage coordinated by the group
  • Priority turnaround
  • Dedicated account manager
Discuss full service
Gallery

Work that runs
on screens.

Questions

Before you ask us

Do we own the website and the ad accounts?
Yes, always. The domain, hosting, website files and every advertising account are registered in your name. If you ever leave, you take all of it with you.
How long before we see results?
Paid ads can generate enquiries within days. SEO is slower — expect meaningful movement from three months and compounding after six. We will say so up front rather than promise otherwise.
Is there a long contract?
Retainers run month to month after the first month. Website builds are quoted as a fixed-scope project, not a subscription.
Can you work with our existing website?
Usually yes. We audit it first and tell you honestly whether it is worth improving or whether a rebuild will cost less than fighting it.
Do you handle the photography and video too?
Yes — Novaline Media is part of the group, so shoots, edits and the campaign that uses them are quoted and scheduled together.
Night view of an urban building with illuminated windows and a distinctive red sign. Perfect for cityscape and architectural themes.

Let's look at where your enquiries come from.

Send us your website address and what you are spending now. We will come back with a plain assessment of what is working, what is wasted, and what we would change first.